You Have To See This It’s So Cool…

Becoming a successful Internet marketer has changed my life it’s giving me the freedom to travel and never have to worry about money again.

However one negative thing that can happen is that you can lose touch with what is happening in the industry.  This is because it’s very easy to focus 100 percent just on your own business and start ignoring what everybody else is doing.

So I always try to go to as many Internet marketing seminars and workshops as I can just keep my toe in the water.

Armand Morin

Today I’m at a one day Workshop in London in London hosted by Armand Morin.  This is a workshop mainly for beginners  but I’m still learning stuff.

I bumped into an old friend of mine and we had lunch together and we discussed a traffic method which I think is so cool.

As some of you know one of my most powerful traffic methods is my business card.  I have my contact details on one side of the card and free offer,  my squeeze page,  on the reverse side of my card.


Whenever I go out to live seminars, workshops or meetups I make a point of trying to meet as many people as possible and also give them my  business card.

Here’s the weird thing.   60% of my top clients,  the ones that have spent over  $20,000 with me  first came into contact with me because of one of those business cards.

Ben who had lunch with me today was telling me about a two-day Workshop which is putting on in Central London. He wants to sell 100 tickets to his workshop and we were discussing different traffic methods he could use.

Facebook advertising


Direct mail

However the one that really stood out was network marketing.  Ben is going to as many Internet marketing seminars,  workshops and meet-ups as possible.

At these events he’s trying to meet as many people as possible and collecting business cards.  He is planning to follow up with these people later personally on the phone.

Now because Ben is actually meeting these people face to face he is probably going to get very high conversion rates.

If he’s got their business card he can phone them up,  send them emails and even send them text messages.

Oh yeah and he could also do a  Facebook marketing campaign just those people.

Sometimes low tech outside the box traffic techniques are the best and I’ve no doubt that he’ll get 100 people to his workshop simply by using old fashioned face to face marketing.

This was exactly the same strategy I used when I first built my email list and it turns out that these contacts are my best customers.

Face to face marketing was one of the traffic methods I discussed on my webinar on Thursday If you’d like to see a replay click on the link below.

Go to the replay 🙂

This replay will be taken down at the end if this weekend!

gotta go now as the afternoon coffee break is almost over,

all the best,


Sarah Staar

Batteries Definitely Included

Well I hope you have all had a good break, or are about to have one.

I don’t know what it’s like in the US and when your holiday periods are.

I guess the big difference between the US and Europe is that most people get around 4 weeks paid holiday in Europe.


Taking the Tesla from the south coast of England all the way to Dundee, and back again, has been a lot of fun and a great way to test what the car is really like.



Dundee, by the way, is not only where Kathy lives, but she also has Angela, one of my support staff from the US, staying with her.





So, to get back to the holiday theme, Angela is on her holidays seeing the sights of Scotland !!

And that was why I went so far north – 550 miles north – in case you were wondering….

Just to meet Angela and say “Hi” to one of the team.

For those of you who are interested.. Dundee is also the home of marmalade and Dundee cake.

Handing the Tesla Back


Handing the Tesla back and going back to the Evoque was a bit of a wrench to be honest.

I miss the fantastic acceleration of the Tesla, you just put your foot down and it accelerates away at about Warp Factor 10 !!



The Evoque accelerates at about the speed of a snail and I am afraid to admit I might have scared a few drivers when pulling out in front of them in the Evoque this morning !!

Before handing the car back I had a look around a Tesla showroom in Crawley with Dave.

Big decision now… Should I get a Tesla model S now or wait for the model 3 ?

List building Webinar tonight

 Sign up for this live class now 🙂

Look I am sorry to go on about this..

But I just don’t get why people seem to be not interested in building their own list.

It was having a list that gave me the money to hire the Tesla and visit my team.

It was having the list that enabled me to make money while on my holiday road trip.

I made money on my wedding day- by having a mailing list !

I more than paid for the first Internet Marketers cruise I went on – a holiday cruise around the Caribbean – because I had a list..

As you know I made money while on my hospital bed – because of my list.


I have a surprise feature for you this evening !

No its a surprise..

You have to log onto the webinar and watch it till the end to get the special surprise I have created for you…

Sign up for this live class now 🙂


Right now it’s the regular Olympics going on in RIO.

And haven’t the Brits done well !!

But I want you to think about the Winter Olympics – about 20 years ago, if you can remember that far back



And one character, “Eddie the Eagle”

The character in this film Eddie wanted to be in the Olympics from the age of 5 years old but was useless at Sports.  Everybody and his family told him to give up,  get a real job.  sounds familiar…







If you’re an Internet marketer you need to see this film…

Inspired by true events, Eddie the Eagle is a feel-good story about Michael “Eddie” Edwards , an unlikely but courageous, and talentless, British ski-jumper who never stopped believing in himself – even as an entire nation was counting him out.

I’m a strong Believer in never giving up. If you want something badly enough you can get it. And that’s what this film is all about.

So a bit of holiday inspiration for you..


Black Box Thinking: The Surprising Truth About Success

Written by: Matthew Syed


While on the road this week I listened to several audio books (that’s what autopilot is really for !) the one that really stood out was  “Black Box Thinking”.


Fascinating thing about this book is it kind of sums up why some people fail at Internet marketing whilst others succeed.


You have to read this yourself, but in essence it’s about fixing things and going onto success.


What links the Mercedes Formula One team with Google? What links Dave Braisford’s Team Sky and the aviation industry?


What is the connection between the inventor James Dyson and the footballer David Beckham? They are all Black Box Thinkers.

Whether developing a new product, honing a core skill or just trying to get a critical decision right, Black Box Thinkers aren’t afraid to face up to mistakes. In fact they see failure as the very best way to learn.

Rather than denying their mistakes, blaming others or attempting to spin their way out of trouble, these institutions and individuals interrogate errors as part of their future strategy for success.

One of the best books I’ve read for a long time – definitely recommended.

All the best,


Sarah Staar

The quickest way to wealth


“What’s the secret to your success Sarah ?” I get asked..

“I’m a complete new be where should I start ?”

“Can I make money without a blog?”

These are some of the questions that people ask me all the time when I meet them at live events workshops.

What’s my response?

Everything I’ve achieved, the house, the cars, the money that’s deposited into my bank account every single day is all thanks to my email list.

But it wasn’t always like this, back in 2009 had been struggling for around 12 months. I’ve made some money but I wasn’t seeing consistent results.

I decided it was time I meet some Internet marketers in person so I found an event and booked myself in. It was Martin Avis’s London lunch.

I spoke to as many people as possible at this event, there was an interesting mix of people from complete beginners to multimillionaires. One thing everybody had in common was they were all Internet marketers.

After speaking to 4 or 5 successful Internet marketers, people who are making over 10k a month, I quickly realised that the one thing they all had in common was an email list.

I realised that to be successful online I had to work out a way that I could build an email list from scratch. I also had to learn how to write emails, communicate with that list, and build a relationship with that list (yes that’s you !)

But hang on a minute….. I’m dyslexic how can I possibly write emails and build an email list?

It took me 12 months of hard work but at the end of that 12 months I had an email list of over 10,000 people and I had quit my day job.

For the rest of the story…. read my next newsletter ……